It has its own URL that allows people to access the content via a link. In other words, it’s an online digital brochure in a standalone website-type format. Genially offers flexible publishing options that allow you to make your digital brochure indexable by search engines.Ī microsite brochure is a type of brochure website. Last but not least, web-based brochures get bonus points for being compatible with SEO. These insights allow you to quickly iterate and optimize your digital marketing campaigns. In the Analytics tab you can see how many people have viewed and clicked on each page. In contrast to a PDF brochure, Genially’s online brochure maker gives you valuable data on content engagement. Because everything is online, your audience will always see the latest version. In seconds you can add new products to your collection, adjust prices, or simply fix a typo. Or try adding CTAs that funnel customers directly to your online store.Īnother advantage of digital brochures is that you and your team can edit and update content in real time. Embed forms in the pages to capture data on potential customers and connect to your CRM. They capture the attention of your target audience, make your brand more memorable, and boost interest in your product or service.įrom a sales perspective, digital brochures are better for lead generation and conversion than printed brochures. Interactive brochures offer a more dynamic user experience than PDFs. With Genially’s digital brochure maker you can add links, call to action buttons, customer testimonial videos, audio, a video statement from your CEO, data visualizations, and even web content like Google Maps to your designs. There are no printing or distribution costs and it’s easy to update and edit content whenever you need.ĭigital brochures are more engaging and user-friendly than static documents, especially if you add interactive elements for readers to click on. On top of that, digital formats are green, scalable and budget friendly. That means your content can reach a wider audience, anywhere in the world. Unlike physical brochures, digital brochures are designed to be read online. Key design features of interactive brochures include buttons, links, background videos and animated charts that your audience can click on and explore. Rather than a standard ebrochure, they work more like a microsite or mini website. Interactive brochures go beyond static text and images. A PDF is the most basic type of electronic brochure that mimics the look of a printed, paper document. Online brochures come in various styles and formats. What they all have in common is a visually attractive format that’s designed to be read on a screen. Other similar formats are digital magazines, online prospectuses, whitepapers, event guides and portfolios. Some popular digital brochure examples include product catalogs, real estate brochures, lookbooks, viewbooks, course brochures and travel brochures. Also known as e-brochures, they present information in an eye-catching format with high quality graphic design. They are a valuable sales tool for B2B and B2C businesses, as well as the education and non-profit sector. Digital brochures are used for marketing and educating customers about products, brands, and services. A digital brochure is an online publication that can be read on the web.
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